WHATSAPP BUSINESS SOLUTION

Enhance customer experience with Clickatell’s WhatsApp Business API

Enable your customers to securely transact, receive 24/7 support and time-critical notifications via the world’s most popular chat channel.

Meaningful relationships begin with real-time communication

Unleash the power of WhatsApp and connect with your customers like never before! As an authorized WhatsApp Business Solutions Provider, Clickatell enables you to quickly and easily engage in rich conversations with your customers.

Secure

Ensure that conversations between your business and customers remain private with end-to-end encryption and multi-factor authentication.

Reliable

Reach more than 2 billion active WhatsApp users in 180 countries with reliable and instant communication.

Powerful

Realize higher delivery, open and conversion rates with interactive messages, images, videos, and popular document formats.

Intuitive, user-friendly customer service

Transform your customer experience. Send and receive rich text messages, images, video, and popular document formats.

Businesses can use the WhatsApp Business Solution in two ways:

CONVERSATIONAL

Customer Care

Consumer-initiated conversations enables businesses to provide support via Business WhatsApp. When your customer initiates contact, you have 24-hours to respond. Reply with either a customized message or with a message template – free of charge. Automate frequently asked questions and enable self-service.

Informational

Notifications

Initiate conversations with your customers with template messages to be sent anytime. Templates can be designed to communicate everyday customer service communications like ticket updates, alerts, delivery statuses, two-factor authentication codes, payment updates and more.

Getting started with the WhatsApp API to send messages is easy. We will guide you through every step in the way:

1
Create a free Clickatell account & log into the portal
2
Apply for a WhatsApp Business account*
3
On approval, set up a business profile & purchase a subscription
4
Verify your business phone number
5
Connect the API to your business profile and go-live

*Test API, profile, and number are immediately available for testing purposes

Choose Clickatell as your authorized WhatsApp Business Solution Provider

Clickatell’s RESTful-based One API allows you to communicate with your customers through multiple communication channels with just one API integration. Using the One API, you will be able to send and receive messages on both WhatsApp and SMS without the overhead costs of programming individual channels.

Enable multiple messaging channels
Reduce the cost of development
Easily switch channels based on API configuration
Ensure message delivery using channel failover rules
Encrypt messaging content

One API makes your implementation future-proof as we continue to add additional channels to the Clickatell platform.

99.99% uptime and 24/7 email and phone support

Eliminate downtime and optimize your customer-focused services today, with our comprehensive support packages for all your business needs.

Monitoring

Enjoy 99.99% uptime with industry-leading SLAs and product performance monitoring services 24 hours a day, 7 days a week.

24/7 email and phone support

Rapidly deploy fixes on your systems or third-party systems for maximum uptime. Clickatell’s support team is available 24/7 for immediate assistance.

Message security is built into our Clickatell platform’s architecture, ensuring that conversations between the business and customers remain private end-to-end.

Clickatell offers both client-side (customer manages keys) as well as server-side encryption of its WhatsApp traffic, ensuring all messages on this channel are 100% secure.

We align our data protection standards to GDPR and all relevant privacy laws. At Clickatell, we practice privacy by design, ensuring we have the necessary governance safeguards, data retention processes, impact assessments and vendor management processes to support data subject rights.

Powering Chat Commerce across the globe

Chat Commerce allows for on-demand, real-time transactions via your customers’ preferred communications channels.

Proven chat commerce provider on WhatsApp

Clickatell created the world’s first chat commerce, telecom solution. Today, we have enabled chat commerce for numerous high-value, financial services providers. Fast to implement, Clickatell’s preconfigured chat commerce solution lets you automate customer engagement and commerce activities for mobile-first users on WhatsApp.

We’ve been helping brands stay relevant, in an ever-changing digital world, for over 20 years.

Clickatell’s product stack is purpose-built to help your business communicate and transact with customers on the most popular messaging channels.

Clickatell Connect Platform

Reach and engage customers over their favorite channels.

Clickatell’s Interact Platform

Interact with your customers via chat and SMS.

Clickatell Transact Platform

Meet your customers’ mobile commerce needs through their preferred chat channels.

Manage all your channels, products and subscriptions from a central, web-based, user portal.

WhatsApp API allows for better customer engagement.

Harness the power of automation

Our cloud-hosted, Interact platform, enables workflow automation, allowing you to engage and converse with customers within their preferred chat app. AI chatbots, automation, and human-in-the-loop technologies create a one-of-a-kind, customer experience solution.

Interact is pre-integrated with WhatsApp, so you don’t have to worry about additional development.

Use a simple drag-and-drop interface to build self-service workflows to power a chatbot.
Automate a wide range of business responses to FAQs supporting customer service, engagement, and transactional use cases.
Powerful tools such as our keywords manager will make dialogues as human as possible.
Seamlessly transfer conversations from the bot to a human agent when needed.
Roll your workflows out to other popular mobile channels, such as SMS.

PRICING PLANS

WhatsApp Business Pricing

Get the WhatsApp plan that’s right for your business. Upgrade as you scale.

Clickatell Price ¹

WhatsApp Price ²

What's included?

Monthly Business Message Bundle

Online Reporting

Support

Entry

$1

per month

*Special promotion for a limited time only

Conversation-Based Pricing

Start Now

up to 10K
Email

Basic

$250

per month

Conversation-Based Pricing

Start Now

up to 50K
Email

Starter

$625

per month

Conversation-Based Pricing

Start Now

up to 125K
Email

Enterprise

On Request

Conversation-Based Pricing

Inquire Now

Purpose-built for your
business
goals

* After 3 months, you'll be billed at the normal monthly rate of $50 per month.

Clickatell Price
Monthly Business Messages Bundle consist of three components:
- Fixed monthly fee
- Volume Limit. A Business Message Bundle includes a fixed number of outbound messages. If you stay within the volume limit, you will only be charged the fixed monthly fee and there won't be any out-of-bundle fees. Inbound messages received from end-users are free and don't consume your Business Message Bundle.
- Out-of-bundle-rate. When the volume limit has been reached, each additional outbound message will be rated at the out-of-bundle rate of $0.0065 per message.
WhatsApp Conversation Based Pricing
As of Feb 1, 2022, WhatsApp charges a fee per conversation instead of per template message sent. All conversations are measured in fixed 24-hour sessions and charges differ for business-initiated vs customer-initiated conversations and per region. These fees are in addition to the Clickatell fees. The first 1,000 conversations each month are free.
Conversation-based fees are deducted from your account balance at the start of every conversation. Please ensure that your prepaid account balance is sufficient to cover these fees.
For more pricing information, please refer to our blog or to Facebook's Conversation-based Pricing page.

Transforming customer experience for forward-thinking global brands

"The Clickatell offering provides an easy, secure, and convenient way of giving users control over their accounts through WhatsApp, a platform they already have an affinity for."

Jacqui O’Sullivan, Executive for Corporate Affairs at MTN SA

"We are constantly seeking new ways and opportunities to meet customers at their preferred touch points and we understand our customers are actively engaged on WhatsApp."

Chuma Ezirim, Group Head, E-Business at First Bank of Nigeria Limited

"Delivering banking on WhatsApp for instant messaging is desirous by our customers who want a reliable, convenient, and safe medium to perform basic banking transactions on their mobile devices."

Oladipo Alabede, Group Head of Digital Banking at Sterling Bank

"By providing Clickatell’s dedicated Chat Desk, we can deliver a service that is more personalized than ever before – right where our clients are already communicating. A service that is not only simple, but also secure."

Shaun Kotwal, Head of Standard Bank Wealth and Investment, South Africa

"Customers will now access the information they want, when they want it, without having to endure a lengthy phone call or escalate potential queries."

Kerry Ho, Head of Digital Marketing at Makro