SMS Country regulations and restrictions
Before you start sending SMS messages to the United Kingdom, please ensure that you understand the regulations around messaging in the country. All programs are required to be compliant with the applicable laws. Please contact our support team if you are unsure about any of these regulations.
Restriction | Description | ||||||||||
DND exists | No | ||||||||||
Time restrictions | No | ||||||||||
International vs local split | No | ||||||||||
Local traffic | N/A | ||||||||||
International traffic | N/A | ||||||||||
General content restrictions | --- | ||||||||||
Content registration required |
Restrictions:
Service related to loans/financial services:
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Opt-out instructions required | --- | ||||||||||
Sender ID regulations |
Dynamic alpha is supported, however, please be aware that certain sender ID registration will become mandatory in the near future. Changes to Sender IDs effective 3 July 2023:
AlphaNumeric Sender IDs
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Sender ID documentation required | --- | ||||||||||
Country supports MNP | Yes |
Including these generic terms as part of your sender ID is likely to block messages.
2FA | Accept | Access | Active | Alert |
App | Appointment | Approved | Auth | Aware |
Bank | Banking | Call | Card | Caution |
Code | Confirm | Contact | Control | Delivery |
Energy | Fraud | Help | Info | Loan |
Login | Logistics | Message | Mobile | MSG |
Network | Notify | Order | OTP | Parcel |
Pay | Payment | Pin | Rebate | Receipt |
Reminder | Reply | Schedule | Secure | Shipping |
SMS | Support | Text | Trace | TXT |
Update | Verify | Winner |
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Contact our support team and one of our agents will be in touch with you to answer any questions you have.