|
Short Code (SC) |
Free-to-end User (FTEU) |
Long Number (LN) |
Toll-Free Number (TFN) |
Application |
Online application; work with your short code manager for code approval |
Online application; work with your short code manager for code approval |
Complete online application process |
Form application; work with your short code manager |
Two-way messaging |
Yes |
Yes |
Yes |
Yes |
Pros |
|
|
|
|
Cons |
|
|
|
|
Throughput |
Very High |
Very High |
Low - Medium (Dependent on trust score) |
High |
Digits |
5-6 digits |
5-6 digits |
10 digits |
10 digits |
Cost |
$$$ |
$$$ |
$$ |
$ |
Provisioning time** |
8-12 weeks |
8-12 weeks |
Same day |
10-15 days |
Types |
Random SC: Each customer gets its own unique number (randomly allocated) Vanity SC: Business selects sequence of numbers to spell out a word that resonates with the brand |
Random SC: Each customer gets its own unique number (randomly allocated) Vanity SC: Business selects sequence of numbers to spell out a word that resonates with the brand |
Business can choose a suitable area code for US or Canada | User can bring in own TFN number or buy a new number from Clickatell |
Most popular use-cases |
High-volume, one-time passwords, fraud alerts, notifications, marketing. and reminders |
Fraud alerts, important and urgent notices for medical-related appointments, and reminders |
Chat (text and voice), event-based interactions, service updates, appointment reminders |
Customer service and sales chat applications |
Example businesses for reference |
* Hosting a Text-to-Win Sweepstakes *Poll customers using Text-to-Vote surveys |
* Fraud alerts for financial transactions *Health care appointment and exam confirmations and reminders, wellness checkups, hospital pre-registration instructions, pre-operative instructions, lab results, post-discharge follow-up intended to prevent readmission, prescription notifications, and home healthcare instructions. |
*Provide SMS Customer service *Set up texting network for internal staff |
*Business with an existing toll-free number can text-enable the toll-free number |
* Subject to a list of criteria from the FCC
** Subject to verification periods and/or availability of numbers
SMS and two-way channels, automation, call center integration, payments – do it all with Clickatell’s Chat Commerce platform.