SMS Country regulations and restrictions
Like most Middle Eastern regions, the United Arab Emirates has tremendously rigid messaging laws in place, and carriers impose strict filters on all SMS messages. It can even be difficult to deliver critical or time-sensitive A2P (application to person) messages. See the full list of restrictions in the table below, or read more at the Telecommunications Regulatory Authority.
If you want to send messages to or from the UAE, our sales advisors can help you put together a program that meets your critical business needs. We have the knowledge and expertise to help ensure that your SMS messaging program works effectively, so get in touch.
|International vs local split||Yes|
|Local traffic||All local traffic will require sender ID registration and the messages will be routed via our UAE local routes.|
|International traffic||All international sender IDs require registration and will be routed via our international UAE routes at higher international rates.|
|General content restrictions||
|Content registration required||No|
|Opt-out instructions required||Yes
|Sender ID regulations||
The steps to perform this process are detailed in the following CMS guidelines from Etisalat: etisalat-consent-management-service-policy.pdf
For any further information regarding the requirements, please reach out to the Clickatell Sales or Support teams.
|Sender ID documentation required||Yes|
|Country supports MNP||Yes|
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