With a population of just over 200 million, Brazil has 284,2 million mobile phones in use, making it the 4th largest mobile market in the world after China, India, and the US. It’s a constantly growing market too – the annual growth rate for mobile phone penetration in Brazil is currently approximately 22% year on year.
According to a 2016 study, only 33.4% of the Brazilian population used a smartphone. And, since SMS messages can be received by even the most basic feature phones, that’s a massive opportunity for businesses to reach the masses in Brazil.
Clickatell offers reliable, direct SMS messaging routes in Brazil and, we've just slashed our pricing by up to 61% - to the lowest cost ever! You’ll now be able to send more messages for less – have a look at the super low pricing now available in Brazil to get you started.
With an open rate of 98% and with up to 90% of people receiving SMS marketing messages, reading them within three seconds, it’s pretty obvious why text marketing is so successful.
Here are just four of the many ways you can use SMS messaging to grow your business and tap into this fast-growing market:
Appointment reminders and confirmations: When a customer forgets about a scheduled appointment or doesn’t cancel their bookings, your business suffers – after all, you could have filled that appointment with a new booking. Send automated reminder messages to ensure that appointments aren’t forgotten.
Lead generation: Encourage potential customers to send a message to your short code to request a quote or further information about your products or services.
Improve your customer support: Outstanding customer service will give your business a significant competitive edge in a market this size. Personalized messages that are delivered instantly enable your customers to receive precisely the support they’re looking for.
Competitions: Use a short code for your marketing messages to Brazil to enable your customers to reply with their details to enter a competition. You’ll build your customer database, identify new leads, and increase your overall customer engagement.
There are so many ways that you can use SMS to grow your business in Brazil and our new pricing makes it a no-brainer really.
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