WhatsApp is currently focusing on the following business needs:
One-way transactional notifications
These would, for example, include notifications for flight or gate changes, account transaction updates, delivery status, and confirmations, etc.
Two-way conversations
These would, for example, include customer support updates, general inquiries, and FAQs, service booking confirmations, or feedback on pre-sales questions regarding your product or service.
SMS and two-way channels, automation, call center integration, payments – do it all with Clickatell’s Chat Commerce platform.