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What does WhatsApp Business Verification entail?

Until you are business verified, you are limited to the following:

  • Adding 2 numbers to your account

  • Sending business-initiated message templates to a maximum of 250 unique recipients per day.

  • Unlimited user-initiated messages

Once your business is verified, these limitations are lifted. You can also create custom message templates once your business is verified.

Note that this is different from achieving a green tick mark as an indication of being an official business account. Business verification is a prerequisite to becoming an official business account.

Learn how to verify your business account:

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