What is the difference between standard high-quality delivery and priority (time-critical) delivery?
Articles in this section
Your routing profile determines the way messages are delivered to handsets once they leave the Clickatell SMS Gateway. It's something you can configure when you create your message integration.
Priority SMS delivery - The fastest and most direct line of delivery for your SMS messages. Intended only for important messages, such as one-time PINs (OTPs), transactional messages, and time-critical alerts. Not to be used for marketing or promotional notifications.
Standard SMS delivery - High quality, reliable SMS delivery at cost-effective rates. Intended for non-critical messages that aren’t time-sensitive such as promotions, brand announcements, or CRM messages.
Contact our support team and one of our agents will be in touch with you to answer any questions you have.
Ask the community
Visit Stack Overflow to join our community of developers and find the answer you need.
Access the latest technical information regarding Clickatell’s channels, products and APIs.