Singapore SMS messaging regulations and restrictions

Before you start sending it to Singapore, please ensure you understand the regulations around SMS messaging. All programs are required to be compliant with the regulations outlined in The Spam Control Act 2007 developed by the Infocomm Development Authority of Singapore (IDA) and the Attorney-General’s Chambers of Singapore (AGC). Non-compliant messages may be blocked and filtered by major carrier networks like M1 and Singtel.

Restriction Description
Opt-in Users must opt-in to your service. Unsolicited messages are subject to damages and fines as described in the Spam Control Act 2007. Marketing messages can be sent only after explicit opt-in consent is received for your service. Users on the Do Not Call registry should not be contacted.
Message content The following message content is prohibited:

  • Religious
  • Adult
  • Political
  • Gambling
  • Money lending


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