Campaign Manager: How do I set up an outbound campaign to my target group?

  • Step 1: Upload your contact list or enter a few initial contacts manually.
  • Step 2: Compose your message using either an existing template or compose a once-off message and then schedule the message for delivery.

Be sure to schedule your messages to be sent from 8:00 AM to 9:00 PM local time to adhere to the applicable guidelines published by the Mobile Marketing Association and be sure to familiarize yourself with the specific regulations and best practices for the country you are sending messages to.

If you want to send your message immediately, leave the field as is and don’t make a date or time selection.

To use a message template that has already been created, simply select the one you want to use from the ‘Message Template’ drop-down list. If you want to create a new template, click on the Campaign Template.

Enter your message in the message text entry box. SMS message parts are limited to 160 characters, including opt-out text, etc. Note that longer messages will still be sent using concatenation, but you will be billed for each message part. Read more about concatenated SMS here. Messages containing non-GSM (Unicode) characters are limited to 70 character segments. Read more about how you can check that your messages do not contain non-GSM characters here.

The Message Footer field will be appended to the message when sending and will add to the total characters used within your message.

  • Step 3: Click on the “Save/Send Message” button.

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