Once your business is verified by WhatsApp, you can proceed with the registration and approval of message templates.
A template message (also known as a Highly Structured Message or HSM) is a special message type that must be used for any business-initiated or re-engagement conversations via the WhatsApp channel.
For more information on templates and steps to create and manage your own, see this article on our Developer Documentation website.
If you are currently using the old user portal:
See this article for more information on templates and steps to create and manage your own.
If you have questions about switching to the new portal, see here or contact our support team.