GO-JEK’s motorcycle app is Jakarta’s fastest door-to-door service of its kind, offering 60-minute delivery anywhere in the city, as well as shopping and courier services.
GO-JEK wanted to find a trusted mode of verifying that each person who signed up was a legitimate user and not an automated bot. This process needed to be simple in order to maintain easy sign-up and a great user experience.
GO-JEK opted to verify mobile numbers when new users signed up via the app. It chose SMS two-factor authentication, whereby users are sent a unique code via SMS, which they have to enter into the app to verify their contact details. This action can’t be mimicked by a bot.
As SMS verification requires human intervention, automated account registrations by unidentified sources are no longer possible. Now, only legitimate users can sign up for GO-JEK’s services, which has significantly cut down on fraudulent activities and increased the efficiency of the app.