The Situation

Since 2002 there has been a large growth in the delivery of paid for content via SMS. Wish2getha saw an opportunity in the market for delivering motivational content to its users via SMS. The initial problem they had however, was finding a reputable and reliable company that could offer such a service.

The SMS provider needed to have a robust infrastructure to make the service available worldwide as Wish2getha wanted to offer the service beyond the boundaries of the UK.

The Solution

The company selected Clickatell's HTTP API solution to integrate into their existing motivational quotes database which was then scheduled to post the SMS messages to subscribers every morning. The new service was named Quotes2mobile. According to Marketing Manager, Habeeb Adeokun, "the beauty about the Quotes2mobile service is the convenience and low overhead. Users can be anywhere in the world roaming and they will still get their daily motivational quote."

The Results

Although the Quotes2mobile service is relatively new, the company has seen a lot of interest in the new service, and believe it will become very popular once more people learn about it.