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The Situation
MXit has a registered user base of over 11 million, about 17 million log-ons per day and over 250 million messages sent/receive per day. The application is distributed internationally and used by users in over 120 countries daily.
They were looking to partner with a global messaging provider due to their worldwide community that would not include any limitations.
The Solution
Mxit chose to integrate their existing solution with Clickatell in order to further enhance the mobile social networking experience for their community members around the world.
MXit community members use premium rated SMS to get credits into their accounts, which are then used to purchase music, skinz, wallpapers and other services on their platforms.
The Results
MXit depends on Clickatell for proven reliable global text messaging delivery that is guaranteed in any kind of situation. Today, MXit's community members exchange more than two hundred million text messages a day as well as greeting cards, sound clips and pictures. |