Bulk SMS is the transmission of high volumes of text messages from a variety of interfaces to the mobile phones of multiple recipients. Clickatell, as a bulk SMS provider, enables the transmission of these messages through a variety of interfaces and our award-winning SMS Gateway. Our products can text message-enable any website, application or email server allowing your business to expand its reach from a mobile platform. Below are just some of the ways that bulk SMS proves its worth in the business world.

Bulk SMS as a marketing tool:

Text messaging is effective because it is immediate and it reaches consumers on their most personal communication device – the mobile phone. It is extremely affordable when compared to traditional advertising channels. Bulk SMS is used by marketers to run customer retention and acquisition campaigns through personalized birthday greetings, appointment reminders, payment reminders and confirmations as well as promoting sales and special offers. Read more about bulk SMS mobile marketing campaigns here.

Financial institutions, retail outlets, service companies and the hospitality industry is using bulk SMS marketing to great effect to increase awareness around their brands and offer added-value service to their customers . Bulk SMS is used for customer acquisition as well as driving direct sales through this mobile platform.

Bulk SMS for direct mobile sales:

Because bulk SMS messages can carry binary data, they are the perfect platform from which to sell mobile products such as ringtones, wallpapers and logos as well as subscription- driven services such as news and weather alerts. These premium-rated text messages generate direct revenue for businesses. Bulk SMS can provide an additional revenue stream while lowering communication costs.

Bulk SMS messages are used in marketing campaigns to drive consumers to real-world stores increasing the chance of sales through targeted, powerful and immediate marketing messages. Bulk SMS providers, such as Clickatell, reliably handle the transmission of thousands of text messages through our SMS Gateway at any given time. Clickatell’s bulk SMS-enabling connections also support two-way text messaging functionality.

Bulk SMS alerts:

Any organization or business needing to pass critical information on to multiple recipients simultaneously can make use of bulk text messaging. A firm favourite with banks and other financial institutions, bulk SMS alerts are sent to customers warning of activity on their accounts - a 'point-of-sale' receipt as well as confirmation of withdrawals, payments and transfers on their accounts. These bulk SMS alerts have helped radically reduce fraud for financial institutions as well as reduced incidents of identity theft.

Reaching out-of-office employees such as stock brokers and sales people is simple when using a bulk SMS messaging system. Communication of vital information is instant and delivery of the text message can be verified. Emergency response teams around the world use bulk SMS to quickly and effectively co-ordinate crisis response.

Mobile Competitions:

Bulk SMS enables effective campaign management for SMS competitions such as ‘text-to-win’ contests and mobile voting competitions. These premium-rated text messaging campaigns are supported by bulk SMS because of its two-way text messaging capability. Bulk SMS Gateways can handle thousands of inbound and outbound text messages at a time.

Read more about Bulk SMS Mobile Marketing.

Financial institutions, retail outlets, service companies and the hospitality industry is using bulk SMS marketing to great effect to increase awareness around their brands and offer added-value service to their customers . Bulk SMS is used for customer acquisition as well as driving direct sales through this mobile platform.

Bulk SMS for direct mobile sales:

Because bulk SMS messages can carry binary data, they are the perfect platform from which to sell mobile products such as ringtones, wallpapers and logos as well as subscription- driven services such as news and weather alerts. These premium-rated text messages generate direct revenue for businesses. Bulk SMS can provide an additional revenue stream while lowering communication costs.

Bulk SMS messages are used in marketing campaigns to drive consumers to real-world stores increasing the chance of sales through targeted, powerful and immediate marketing messages. Bulk SMS providers, such as Clickatell, reliably handle the transmission of thousands of text messages through our SMS Gateway at any given time. Clickatell’s bulk SMS-enabling connections also support two-way text messaging functionality.

Bulk SMS alerts:

Any organization or business needing to pass critical information on to multiple recipients simultaneously can make use of bulk text messaging. A firm favourite with banks and other financial institutions, bulk SMS alerts are sent to customers warning of activity on their accounts – a ‘point-of-sale’ receipt as well as confirmation of withdrawals , payments and transfers on their accounts. These bulk SMS alerts have helped radically reduce fraud for financial institutions as well as reduced incidents of identity theft.

Reaching out-of-office employees such as stock brokers and sales people is simple when using a bulk SMS messaging system. Communication of vital information is instant and delivery of the text message can be verified. Emergency response teams around the world use bulk SMS to quickly and effectively co-ordinate crisis response.

Mobile Competitions:

Bulk SMS enables effective campaign management for SMS competitions such as ‘text-to-win’ contests and mobile voting competitions. These premium-rated text messaging campaigns are supported by bulk SMS because of its two-way text messaging capability. Bulk SMS Gateways can handle thousands of inbound and outbound text messages at a time.

These are just a few of the applications of bulk SMS. Take a look at how businesses and organizations in:

• Australia - Bulk SMS in Australia
• The UK - Bulk SMS in the UK
• South Africa - Bulk SMS in South Africa
• and the US - Bulk SMS in the US

Realize the benefits of using bulk SMS in your business.