Shortcode Costs | Clickatell

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You are here: Pricing and Coverage | Shortcode Costs

Shortcode Cost
Earn the full revenue share from shortcode SMS messaging *

Clickatell pays you the entire revenue share. Revenue share from the operator/carrier depends on the operator's model.

A minimum of 500 inbound (MO) messages per shortcode or keyword, per month will be required before Clickatell will be obligated to pass on premium SMS revenue to you. This will be effective after 90 days. If less than the above number of messages are received the revenue for that month will be forfeit to Clickatell. Prolonged periods of volumes below the indicated thresholds or no activity may result in re-allocation of your shortcode (if owned by Clickatell) or keyword. Revenues will be paid to you after 90 days depending on when the operator pays Clickatell.

We only charge you a small fee (1/3 of credit) for each inbound message that you receive. In addition a once-off setup fee and a fixed monthly rental fee are also charged. These charges depend on the country and number type you choose.

Please select the country you are interested in from the list below to display pricing:

South Africa (shortcode MO)
Namibia
USA
UK
Canada

South Africa (shortcode premium rate MT) pricing:

Shortcode premium rate MT may only be offered on 5 digit standard rated shortcodes beginning with “31” such as “31555”. Existing MO shortcodes may not be used unless standard rated. This is a requirement of the operators.

Clickatell’s shortcode premium rate MT charges are based on five portions:

A setup fee and a monthly rental fee for the shortcode.
A setup fee for each service.
A setup fee for each service that you run. This covers:
- application of service to operator
- setup of service and initial approval with operator
- review of service data flows
- testing with operator including assistance during testing to obtain final approval
A message fee which is the cost for sending and receiving messages through Clickatell.
A transaction fee which is the fee charged by the operators for the MT billing.

All pricing excludes VAT.

Setup & Rental:

Shortcode once off setup fee: R 2000
Shortcode monthly rental: R 500
Service fee (per service): R 2000
Setup is paid in advance
Rental is paid 3 months in advance.

Message Fees:

Fee per message	No of credits
Inbound (MO)	1/3 credit
Outbound (MT)	1 credit (per message part)

No of credits	Cost per credit
1 - 1 999	R0.33
2 000 - 9 999	R0.30
10 000 - 49 999	R0.28
50 000 - 500 000	R0.26

Transaction fees:
The operators charge transaction fees every time they attempt to process a transaction. The table below summarizes these charges.

Fee
Per billing event fee*	1/5 credit
Successful transaction fee	1 credit

*This fee is charged everytime an attempt is made to bill a user regardless of whether the transaction is successful or not. Only 4 attempts are allowed per user per billable message.

In order to understand how our SA shortcode revenue share is allocated and for additional information, please download the following documents.

SA shortcode premium rate MT pricing & revenue share guide [88kb]

SA shortcode premium rate MT technical guidelines [189kb]

SA shortcode premium rate MT rules and regulations [62kb]

SA shortcode getting started guide [62kb]

Clickatell HTTP MT Billing API Specification [232kb]

SA shortcode premium rate MT application [252kb]

South Africa (shortcode MO) pricing:

Clickatell charges a setup fee and a monthly rental fee. A small switching fee is charged for all inbound (MO) messages that you receive (1/3 of a credit). Please refer to the table below for pricing.

Note: Pricing is based on South African rands. All other currencies are considered to be quotes and are subject to the prevailing exchange rates at time of purchase.

Shortcode type	Once-off setup fee		Monthly rental
Dedicated shortcode	R 2000.00		R 500
Shared shortcode - keyword service	1st	R 1000	R 300
	2nd - 4th	R 500	R 300
	5th+	R 500	R 200
	Spelling	R 100	R 300

These prices exclude VAT and where applicable are per allocated number.
Setup is paid in advance.
Rental is paid 3 months in advance.
The keyword pricing is based on the number of keywords per price band. If a client requests 5 keywords on various price bands, then it will not be discounted as explained above.
When a client reaches their 5th keyword on the same price band, then all 5 keywords will have a rental of R 200 each; not only the 5th one.
Spelling variance refers to additional keywords that are seen as incorrectly spelt versions of an existing keyword. For example the word "Mommy" would be considered a spelling variance of "Mummy". This will be considered on a case by case basis.

In order to understand how our SA shortcode revenue share is allocated and for additional information, please download the following documents.

SA shortcode MO pricing & revenue share [88kb]

SA shortcode MO technical guide [62kb]

SA shortcode getting started guide [62kb]

SA shortcode MO application [192kb]

Namibia Shortcode Pricing:

Note: Pricing is based on Namibian Dollars. All other currencies are considered to be quotes and are subject to the prevailing exchange rates at time of purchase.

Number type	Setup fee	Monthly rental
MTC	N$ 2000	N$675
CellOne	N$ 2000	N$675
Both Networks	N$ 2000	N$1200

These prices exclude VAT and, where applicable, are per allocated number
Once off setup is paid in advance

Revenue:

Clickatell will pass the full portion of the revenue share received from the network operator to you. A minimum monthly volume of 500 MO messages per shortcode will be required before Clickatell will pass on this revenue. Revenues will be paid to you after ninety (90) days. Please note that this depends on when the network operator pays Clickatell.

Revenue is split 40/60 between the operator and you, the content provider. Clickatell takes no share.

Example: If each message sent to your chosen shortcode is charged at N$10, then you will be paid N$6 and the operator will keep N$4. For information on Shortcode revenue share and for additional information, please download the following documents:

	Namibia Shortcode Getting Started Guide [52kb]
	Namibia Shortcode Technical Guide [156kb]
	Namibia Shortcode Pricing & Revenue Share [64kb]
	Namibia Shortcode Application [196kb]

Canada Standard Rate Shortcode Pricing:

Clickatell charges a setup fee and a monthly rental fee. A small switching fee is charged for all inbound (MO) messages that you receive. Normal fees are charged for outbound (MT) messaging. A switching fee of 1/3 of a credit is charged for each inbound message received.

Please refer to the table below for pricing.

Fee type	Setup	Monthly
Random shortcode (5 digit)	$1,000	$1,200
Vanity shortcode (5 or 6 digit)	$1,000	$1,200

All shortcodes in Canada are obtained time between 6 - 8 weeks.
Rental fee to be paid in advance on a quarterly basis.
Rental is back-dated to the date of application and NOT the date on which the service commences.
Setup fees to be paid in advance.

Download the following documents for additional information:

	Canadian Shortcode Getting Started Guide [240kb]
	Canada Shortcode Standard rate Pricing [204kb]
	Canadian Shortcode Technical Guide [240kb]
	Canadian Shortcode Application Form [220kb]

*Revenue share available in the UK, SA and Namibia only

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