INFORMATIONAL MESSAGE: Please note all 12hr solo/team riders are encouraged to arrive at venue on Friday 11th before 8pm for briefing. Thanks from Xtreem Events.
The global travel industry has been one of the earliest adopters of text messaging technology implementing a range of mobile services
for travelers across the globe. Staying in touch with travel customers and stakeholders via their mobile phone has proved to be a critical component of any travel business strategy.
In a recent survey conducted by Clickatell, responses show that 80% of companies surveyed in the travel industry use SMS to
communicate with their customers, compared with 60% who use SMS internally to make business processes more efficient. The overwhelming
majority of companies surveyed see SMS as a more effective marketing and communications tool than email and fax, and more discreet than a phone call.
Companies that have implemented an SMS strategy have, amongst other benefits experienced higher response rates, greater operational
efficiencies, reduced costs increased customer loyalty.
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